How the internet is helping the world survive an economic downturn
Lowes Weber Grill’s bakery and other small businesses are in a difficult situation because their customers are going hungry in the wake of the Great Recession.
As a result, the businesses have had to rely on online advertising to keep up with demand, even as the internet has grown more popular.
Now that the economy is back on track, many businesses have found it easier to attract and retain employees, said Brian Foy, senior managing director at consulting firm NPD Group.
This has created an incentive for smaller businesses to look for more digital ways to keep customers happy, he said.
Lowes Weber is one of those businesses.
The restaurant chain operates three small locations in Texas, Colorado and New Mexico, all of which are located in the state of Texas.
In Texas, Lowes has about 20 employees, while in Colorado, the number is about 25.
But the two states are not the only states where businesses are facing a shortage of qualified workers.
In some states, including Texas, Washington and California, fewer than 20% of the workforce is full-time.
In the case of Lowes, it is an issue that is likely to become more acute as the economy recovers.
Lowes recently hired a software engineer to help the company with its digital marketing efforts.
The hiring comes after it lost more than 2,000 jobs in May.
“We were hiring for the summer but we had to cut back on our hiring this year because of the economic downturn,” Foy said.
“So we decided to hire for the winter season.”
Weber’s employees are getting a lot of use out of the web hosting services they have found on the internet.
They can use their website to advertise in grocery stores and other stores, advertise in the local paper and have customers rate their products on their site.
Foy estimates that if the economy picks up again, the company will be able to hire more people to help with the digital efforts.